As a home service company, you\u2019ve likely advertised on Facebook and Instagram. With Google search in mind, you\u2019ve updated your company website\u2014or had some creative folks design killer graphics and content for you. You\u2019ve followed all of the digital marketing basics for small businesses, right? Not unless you\u2019ve heard of Nextdoor.\u00a0<\/p>\n\n\n\n
In 2019, Nextdoor has become the app to know for home service companies\u2014and it makes sense. Who do you call when you want to know the name of a good local plumber, HVAC technician, or real estate agent? Your neighbors, of course.\u00a0<\/p>\n\n\n\n
Nextdoor is a social networking app for neighborhoods. Think of it as a Facebook group that you\u2019re added to because you live in a specific place. Essentially, it\u2019s a place for neighbors to connect, ask questions, watch out for each other, sell items, and recommend local businesses or activities. It\u2019s essentially a neighborhood watch with added perks.<\/p>\n\n\n\n
And, it\u2019s something for local businesses to keep on their radar. Nextdoor has even begun to help users share information about popular local spots and businesses.<\/p>\n\n\n\n
As a Denver business owner, you can claim your business profile on Nextdoor to update any contact information and keep your local listing up-to-date. You can also read online reviews and respond to neighbors on the app. Being active on Nextdoor can help you to establish brand awareness locally and build trust within the Denver area. <\/p>\n\n\n\n
Want to make sure you\u2019re doing the most to reap the benefits from Nextdoor\u2019s service? Here are a few tips on how to maximize your time spent on the app as a local business. <\/p>\n\n\n\n
When neighbors ask for recommendations, don\u2019t be afraid to tag your own company via your personal Nextdoor account or your company account. If you have a social media manager or someone who\u2019s in charge of your business social accounts, make sure they\u2019re tasked with looking on Nextdoor for neighbors asking for help. This can be a quick \u201cword-of-mouth\u201d marketing tool that\u2019s free for your company to utilize. <\/p>\n\n\n\n
Through your business account, you can also post special offers and discounts for your products and services through their new Offers section. You can even target specific neighborhoods that are local to your business. Having a summer AC tune-up special for your heating and cooling company? Post a coupon on your company\u2019s Nextdoor account\u2014and you might reach neighbors you didn\u2019t know you had!<\/p>\n\n\n\n
While the layout of Nextdoor can sometimes feel like a simple message board, you need to treat it like any other social platform. Don\u2019t post too often or neighbors may feel like they are being spammed\u2014and this action can harm their perspective of your company. <\/p>\n\n\n\n
Are you exhausted with running your own marketing efforts, designing ad campaigns, researching keyword trends, posting on your numerous social media pages, and optimizing your website? Is trying to stay ahead of the competition just too much? Let us worry about marketing for you\u2026so you can actually run your business. Our team offers full-service marketing near Denver<\/a> that produce lasting results. Contact us today online<\/a> or over the phone at 970-691-6149!<\/p>\n\n\n\n Located in Fort Collins, we also provide full-service digital and social media marketing for local businesses and large-scale companies throughout Northern Colorado and specifically in the following areas: Fort Collins, Loveland, Ault, Greeley, Denver, Windsor, Boulder, and Longmont.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" As a home service company, you\u2019ve likely advertised on Facebook and Instagram. With Google search in mind, you\u2019ve updated your company website\u2014or had some creative folks design killer graphics and content for you. You\u2019ve followed all of the digital marketing basics for small businesses, right? Not unless you\u2019ve heard of Nextdoor.\u00a0 In 2019, Nextdoor has […]<\/p>\n","protected":false},"author":1,"featured_media":1466,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"_links":{"self":[{"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/posts\/1461","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/comments?post=1461"}],"version-history":[{"count":0,"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/posts\/1461\/revisions"}],"wp:attachment":[{"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/media?parent=1461"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/categories?post=1461"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.beyondbluemedia.com\/index.php\/wp-json\/wp\/v2\/tags?post=1461"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}